Lifemin, the Parent Calendar Assistant

The mental load of parenting is vast and relentless - to-do's and deadlines coming from all directions.

 

Lifemin brings order to the chaos by automatically updating parents' calendar with important dates and reminders from schools and activities, to help them stay on top of it all, in one place

Automatic updates to your calendar with dates and to-do's from school and extracurricular communications - no more staying on top of emails and newsletters or tedious manual calendar entries. Lifemin does it for you!

Intelligent, well-timed reminders for to-do's requiring prep and planning - things like costumes, booking camps or kit for Sports Day. No more last minute scrambling.


What our customers say about us

OMG!!! Absolutely L❤️VE this! I’m getting alerts thick and fast. Best thing EVER!! Even better than reps’ reminders. I’ll never forget another school thing again! Thank you!          🙌🏻🙌🏻🙌🏻 

- Honeywell School parent

As a busy mum, I have come to rely on my Lifemin updates and reminders. It just cuts through so many of the overwhelming emails we receive, telling me what I need to know and when - I didn't realise how much I needed it, but now I couldn't go back.

- Thomas's Clapham parent

I really LOVE the calendar updates and reminders. It's such a lifesaver and saving so much time. 

- Honeywell School parent


Meet Our Founder

Our founder, Olivia Ralston, started Lifemin as a working mother of 3 primary school age kids, Over the course of 9 years (22 total child-years) of being on the receiving end of countless emails and notices, both written and digital, about her kids' schooling and activities, and after spending countless hours researching local activities and camps, dentists and gear, to name just a few things, she decided to act on her feeling that there must be a better way for modern working parents.

 

There is an awful lot of noise and complexity around managing the lives of little people. Many complain about it, but little is done about it. 

 

Olivia joins the likes of others who want to see society acknowledge the realities of childcare, and the responsibilities of parenting shared more equally between men and women, so that professional opportunities are also shared equally.

 

She brings her training from Harvard University and Columbia Business School, extensive experience as a senior leader in digital media, and many years balancing family, work and well-being, to drive a step-change in how parents manage their lifemin.