Why Lifemin?

Raising kids is hard - emotionally, financially and logistically.

In more and more households, both parents work outside the home, whether by choice or necessity. As we progress in our careers, those jobs can get more demanding and greedier, just as the burden of parenting starts to intensify with the demands from schools and our kids' activities and social lives. It's no wonder that parents are more stressed than ever.


Even if both parents aren't working outside the home, there's a lot that technology can do to streamline all the logistics that go into running a busy household. That's what Lifemin is all about. 

The Lifemin Team

olivia - founder

julien - advisor

Interested in getting involved?

Join the Team

Are you eager to make parenting easier through technology? We're looking for talented, like-minded people to build out the Lifemin promise. 

Bring Lifemin to your community

Would you like to see Lifemin at your school? Are you enthusiastic about using technology to make life easier for parents? Are you an active member of your local community? Are you organised? If yes, consider becoming a Lifemin Community Lead. 

Founder Story

I am a mother of 3 primary school age kids, and over the course of 9 years of being a working parent and 22 child-years of having kids in primary school I have been on the receiving end of countless emails and notices, both written and digital, about my kids' schooling and school community. I have spent many hours researching local activities and camps, dentists and gear, to name just a few things. There is an awful lot of noise and complexity around managing the lives of little people. I thought there must be a better way - and that is how Lifemin came to be.


I'm busy applying everything I've learned over the years of working in digital media, doing an MBA, being a mother and being a human to create a genuinely useful service. 


Lifemin is in beta mode. There is a vision for a full digital assistant product and service. We are taking things one step at a time to prove the concept so forgive any functionality limitations and please share any feedback or ideas you have.